Products October 27, 2011

TD Ameritrade Offers Advisers Integration with Salesforce

TD Ameritrade announced an integration of Saleforce customer relationship management (CRM) software, along with other third party systems, into its Veo adviser platform.  
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TD Ameritrade says the integration will offer advisers flexibility, automated workflows and easier access to client data to help improve efficiency and client service. The company has been working on different integration opportunities for much of this year (see “TD Ameritrade Working Toward Better Integration”).

The Salesforce integration includes more than 50 automated workflows designed to streamline everyday tasks including new account opening, client onboarding and data management functions. The company says these standard workflows can be customized to accommodate a firm’s existing processes and future growth. Account and client data will flow between Veo and Salesforce, to help advisers save time and give them a comprehensive view of their client relationships. Advisers using the app can also leverage integrations with more than 20 third-party technology providers including financial planning, document management, and portfolio management systems.

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“The new application runs in the cloud, so advisers can access their client data through the web anytime, anywhere and from any device,” said Zohar Swaine, managing director, strategy and product development, TD Ameritrade Institutional.

To learn more, advisers can contact TD Ameritrade Institutional at 1-800-934-6124 or email, institutionalsales@tdameritrade.com.

Products October 27, 2011

Prudential Adds to Lifetime Income Solution

Prudential Retirement has expanded its guaranteed lifetime income solution, Prudential IncomeFlex Target, to include the investment management expertise of two target-date fund managers.
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This will allow defined contribution (DC) plans to combine Prudential IncomeFlex Target’s guaranteed minimum withdrawal benefits (GMWB), with target-date fund (TDF) offerings from T. Rowe Price and Vanguard. These options are available in addition to Prudential Retirement’s EasyPath funds and Goalmaker with IncomeFlex Target offerings.

“Nine out of 10 participants in defined contribution retirement plans seek guaranteed income they can’t outlive,” said Christine Marcks, President, Prudential Retirement. “Recent market volatility has heightened demand for guaranteed income solutions and we are thrilled to combine the investment management experience of these asset managers with the guaranteed lifetime income offering from Prudential.”

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As with traditional TDFs, these offerings adjust their asset mix by lessening equity exposure and increasing exposure to fixed income type investments as they approach the target retirement date. Ten years before the target date of the selected fund, the GMWB is automatically activated, guaranteeing a lifetime income amount for plan participants. Upon activation, an additional one percent guarantee fee will be charged. Guarantees are based on the claims-paying ability of the insurance company.

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