2020
PLANADVISER Retirement Plan Adviser Survey

Providers

Providers

Principal

# of retirement plan adviser interactions290
Interactions vs. Adviser Recommendations
Multiple interactions81%
Recommend rate60%
Overall Service Quartiles, by Plan Assets
<$5MM2nd quartile
$5MM–$50MM3rd quartile
>$50MM–$200MM2nd quartile
Highest Rated Areas of Service
Adviser sales and marketing support15%
Enrollment materials and support15%
Financial education / Financial wellness14%
Participant call centers14%
Quality of client service teams14%
Footnote: Quartiles provide a relative comparison of how frequently the recordkeeper was cited as the “best” recordkeeper in the corresponding market. 4th, or top, quartile (cited most frequently); 3rd quartile; 2nd quartile; and 1st quartile (cited least frequently).