2017
PLANADVISER Retirement Plan Adviser Survey

When choosing recordkeepers and investment managers, advisers focus on their preferred firms

Providers

Providers

Principal Financial Group

Qualified plan adviser votes149
OVERALL PERCEPTION AMONG QUALIFIED ADVISERS
Very favorable32%
Somewhat favorable38%
Not favorable28%
No opinion1%
Plan adviser experience with provider
Worked with many times51%
Worked with a few times38%
Worked with once4%
Never worked with7%
Top 10 service categories
1  Plan participant support20 votes
2  Value-added adviser services19 votes
3  Participant education materials18 votes
4  Adviser support post-sale16 votes
4  Plan sponsor education materials16 votes
6  Overall service to micro plans15 votes
7  Supporting materials14 votes
8  Overall service to small plans13 votes
8  Adviser sales/marketing support13 votes
10  Plan sponsor support11 votes