2017
PLANADVISER Retirement Plan Adviser Survey

When choosing recordkeepers and investment managers, advisers focus on their preferred firms

Survey Data

Survey Data

Top Criteria Used to Decide Which Recordkeepers Are Appropriate for Plans

1st2nd1st or 2nd
1 Value for price46%21%67%
2 Fee structure for plan25%20%45%
3 Investment options available10%19%29%
4 Website tools for participants1%14%15%
5 Participant education3%11%14%
6 Reputation4%6%11%
7 Value-added adviser services4%2%5%
8 Adviser support3%2%5%
9 Website tools for plan sponsors2%2%4%
10 Supporting materials for plan sponsors1%3%4%
11 Recommendation by home office2%0%2%
12 Brand recognition0%2%2%
13 Wholesalers0%0%0%
14 Fee structure for adviser0%0%0%