SEC Readies to Rein In Money Market Funds

The Securities and Exchange Commission (SEC) voted Wednesday to propose rules that would reform the way money market funds operate to make them less susceptible to runs that could harm investors.

The SEC’s proposal includes two principal alternative reforms that could be adopted alone or in combination. One would require a floating net asset value (NAV) for prime institutional money market funds. The other would allow the use of liquidity fees and redemption gates in times of stress. Additional diversification and disclosure measures would apply under either alternative. The commission attempted to propose reforms last summer but was unable to reach a consensus to support the changes. (See “SEC Backs Down On Proposal—For Now.”)

The proposal does not directly affect registered investment advisers (RIAs)—it has more of an economic impact on the fund industry and institutional shareholders of money market funds, according to Duane Thompson, senior policy analyst at fi360.  “However, if adopted as proposed, it can affect some RIAs whose clients hold both institutional and/or retail class shares of money market funds,” Thompson told PLANADVISER. “As such, if institutional shares go to a floating daily value, then RIAs with access to both share classes will have to track share values differently, and assess the benefits and risks of each for their clients.”

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After the Crisis, Reform 

The SEC began evaluating the need for money market fund reform after the Reserve Primary Fund broke the buck at the height of the financial crisis in September 2008.  “Our goal is to implement effective reform that decreases the susceptibility of money market funds to runs and prevents events like what occurred in 2008 from repeating themselves,” said Mary Jo White, chair of the SEC.

Any final SEC action changing the requirements for money market funds should be reviewed by RIAs from a fiduciary standpoint, since their duty is to assess the suitability of a product and match it appropriately to a client’s risk tolerance, Thompson said, and consider whether other fixed-income instruments are preferable.

“Since the federal government is no longer able to guarantee money market funds as it did after the Prime Reserve episode in 2008, advisers will have to judge for themselves whether the SEC’s reform efforts are adequate in protecting client assets from a future run on money funds. Even if the SEC fails to take further action, its efforts are nonetheless a reminder that, while experts may disagree on the amount of risk posed by money market funds, most investors do not understand the potential risk involved.”

We applaud the SEC for listening to concerns about unintended consequences for small investors who rely on money market funds, based on our initial readings of the proposals, said Chris Paulitz, a spokesman with the Financial Services Institute. “Both alternatives would preserve a stable NAV for investors, which is critical,” Paulitz told PLANADVISER. “We are studying and will provide detailed comments to the SEC, and encourage our members to provide input as well.”

A link to the SEC release is here, with a fact sheet on money market funds, their history and how they were affected during the financial crisis.

 

App Helps LPL Advisers Explain Annuities

LPL Financial adopted an annuity visualizer by Lincoln Financial Group to help its advisers explain the benefits and the different rider options of annuities.  

 

The Interactive Annuity Visualizer Application, which is being customized for LP advisers as part of LPL’s annuity tools and resources platform, was designed to help clearly and quickly highlight the benefits of annuities as part of a client’s retirement plan. The technology was developed to help simplify the message of retirement and educate advisers and clients about the use of annuities for income. 

Used as a dynamic and interactive tool, Lincoln’s Annuity Visualizer streamlines the process, incorporates hypotheticals, case studies and marketing collateral to help wholesalers and advisers aptly explain the various options available to clients.

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Lincoln Financial has been active in partnering with advisers to design a better way to effectively prepare their clients to have an income stream in retirement. In 2012, the company developed an easy-to-use Web-based application, the Annuity Visualizer, that enables advisers to better inform consumers and help them meet needs for income distribution.

“We’ve heard from our partners about the need for an easier way to deliver guidance on statistical information, hypotheticals and product specifications,” said John Kennedy, head of retirement solutions distribution for Lincoln Financial Distributors. It took advisers multiple steps to get the same information, according to Kennedy. The Visualizer provides this information in significantly less time, he said. 

The firm’s goal is to provide its advisers with tools to enhance their clients’ education, process and experience, said Rob Pettman, senior vice president, investment and planning solutions of LPL Financial. “The Annuity Visualizer tool provides a new medium to have meaningful dialogue around insured retirement income strategies as it offers an interactive and personalized way of bringing these concepts to life,” Pettman said.

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