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Oh, Let the Computer Do the Steering
While 20% of the 2,000 licensed drivers surveyed by CarInsurance.com said they would gladly turn over the keys, interest in autonomous vehicles soared at the prospect of dramatically reduced insurance costs.
More than a third of survey respondents said an 80% discount on car insurance rates would make their purchase of an autonomous vehicle “very likely,” and 90% said they would at least consider the idea.
Cars that park themselves, navigate stop-and-go-traffic or avert an impending collision are already on U.S. roads today. Nissan has promised to deliver a fully autonomous vehicle to showrooms by 2020. A fully automated vehicle that doesn’t need a human operator could someday follow.
Trust could be a big hurdle, according to survey results:
- 64% said computers were incapable of the same quality of decision-making that human drivers exhibit;
- 75% said they can drive a car better than a computer could; and
- 75% wouldn’t trust a driverless car to take their children to school.
The survey also asked consumers which companies they would trust most to deliver driverless-car technology.
- Communications company, such as Sprint or Verizon: 1%
- Consumer products company, such as Apple or Samsung: 12%
- Software company, such as Google or Microsoft: 15%
- Start-up automaker, such as Tesla: 18%
- Traditional automaker, such as Honda, Ford or Toyota: 54%
Asked what they would do with their additional free time, drivers responded:
- Text/talk with friends: 26%
- Other: 21%
- Read: 21%
- Sleep: 10%
- Watch movies: 8%
- Play games: 7%
- Work: 7%
“Other” included two write-ins: More than 10% of respondents wrote in some variation of “enjoy the scenery” and 9% wrote in “watch the road,” “hold on for dear life” or something similar.