Millennium Trust to Rebrand as Inspira Financial

Millennium Trust Company LLC will be rebranding in early 2024 to Inspira Financial in part to position itself as a full-service employment solutions provider poised for further growth, the firm announced Tuesday.

With the new name, the firm will seek to expand its employment and consumer solutions businesses across health, wealth, retirement, and benefits, according to the announcement.

“Inspira Financial is your devoted health, wealth, retirement, and benefits partner, working with businesses and people to turn everyday actions into life-changing impact,” CEO Dan Laszlo said in a statement. “Our new brand positions us for today and for the future, moving beyond a trust and custody company to a full-scale solutions provider that can nimbly move our industry forward.”

The move comes just a few months after Millennium completed an acquisition of Benefit Resource LLC, a health and benefits firm with more than 400,000 participants across more than 5,500 employer plans. It is also a little over one year since Millennium acquired Payflex from CVS, bringing on more than 2,500 plans, 2.4 million participants, and $47 billion of assets under administration.

Millennium was founded in 2000 with a focus on individual retirement account custody and administration, and over time broadened its offerings to cover a wider range of retirement, wealth, health, and benefitsofferings. Laszlo became CEO of the company last November, succeeding CEO Gary Anetsberger, who continues serve as executive chairman on its board of directors.

The newly named Inspira will focus on building partnerships, expanding its portfolio of business offerings, with “no interruption to client service,” the company stated.

“With several years of rapid growth and more anticipated in our future, we are excited to move forward as Inspira and are eager to continue to shape solutions that drive lasting results,” Laszlo said.