Lion Street and AFS Form Alliance

 The agreement will create opportunities in executive benefits for the middle market through a multi-carrier platform featuring single-source administration. 

The alliance is part of a national business model to bring together firms and strategic partners to round out a “total business solution” to underserved middle markets. The firms expect this market to grow at a faster pace than the large corporate-owned life insurance market.

“The Lion Street and AFS alliance will create sophisticated plan design, benchmarking of optimal funding solutions, turnkey administration and multiple carrier choices,” said Daniel Johnson, chief executive of AFS.