Cambridge Adds to Adviser Resources

Cambridge Investment Research introduced a new set of online retirement tools and knowledge resources for its advisers, delivered via the Cambridge Retirement Center.

Dan Sullivan, executive vice president at Cambridge, says the expansion includes “industry-leading resources and expertise for retirement plans and individuals saving for life goals.” He notes Cambridge’s goal in building out the resource center was to offer a streamlined experience for advisers, “with one-touch access to multiple technology subsystems.”

The Cambridge Retirement Center’s disclosure and data aggregation tool delivers a customized disclosure process while also forming a data foundation with periodic data feeds from 50 different recordkeepers. The firm says this gives advisers “a snapshot of plan assets to help analyze plan trends.” A custom search feature enables advisers to identify the best product fits for client needs based on the services and features desired.

The firm also has developed “key integrations with premium service vendors,” according to Colleen Bell, first vice president, retirement and wealth strategies.

“These partners were chosen to power investment analytics and fee benchmarking tools for our advisers after careful analysis of various technology vendors,” she notes. Bell says the investment analytics tool allows for tracking of fund lineups and creating custom client reports, while the fee benchmarking tool compares fees relative to the plan services provided and assists advisers in conversations with clients regarding the true value of their services.

The online resource center also offers automated daily transfer of data between participating vendors and customizable subsystems; retirement plan and individual participant data mining; targeted education messaging; a knowledge bank of retirement plan resources and best practices; and support for delivering fiduciary services for plan sponsors. There is also a dedicated retirement center team providing support throughout the client engagement process, from the request for proposal through formal contract completion.

More information is available for interested advisers at www.joincambridge.com.