Baptist Health South Florida Faces ERISA Excessive Fee Suit

The claims are typical of excessive fee suits, but the plaintiffs also cite language from the 403(b) plan's investment policy statement and say plan fiduciaries didn't follow it.


An Employee Retirement Income Security Act (ERISA) lawsuit has been filed against Baptist Health South Florida (BHSF), its board and its 403(b) retirement plan committee, alleging they breached their duty of prudence by not ensuring investment and recordkeeping fees were reasonable.

The claims are typical of excessive fee suits, including that plan fiduciaries failed to objectively and adequately review the plan’s investment portfolio with due care to ensure that each investment option was prudent, in terms of cost; that they maintained certain funds in the plan despite the availability of identical or similar investment options with lower costs and/or better performance histories; and that they failed to control the plan’s recordkeeping costs. However, unlike some recently filed complaints, the suit also cites language from the plan’s investment policy statement (IPS) and argues that the committee fell short in carrying out its responsibilities.

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According to the complaint, the IPS says the committee must evaluate fund performance and the appropriateness of the plan’s fees at least every quarter. The IPS also says the committee must, among other things, “evaluate each investment fund in terms of the performance compared to relevant market indices and peer groups” and must evaluate the “reasonableness of fees and costs associated with each investment fund.” The plaintiffs say the details of the complaint show the committee failed to do these things.

In the lawsuit, the plaintiffs’ lawyers attempt to cover issues that have caused claims in other lawsuits to be dismissed. In an attempt to show that the plaintiffs have exhausted their administrative remedies, the complaint says the plaintiffs sent an administrative demand to the plan administrator in February laying out claims identical to the ones in the lawsuit, which it says was ignored. The lawsuit also says the plan’s summary plan description (SPD) includes no specific provisions for submitting a complaint through the administrative process for the fiduciaries’ failure to prudently select and monitor the plan’s investment options.

In arguing that the case is not time-barred by ERISA’s statute of limitations, the complaint says, “The plaintiffs did not have knowledge of all material facts (including, among other things, the investment alternatives that are comparable to the investments offered within the plan, comparisons of the costs and investment performance of plan investments versus available alternatives within similarly sized plans, total cost comparisons to similarly sized plans, information regarding other available share classes) necessary to understand that the defendants breached their fiduciary duties and engaged in other unlawful conduct in violation of ERISA until shortly before this suit was filed.”

It also says the plaintiffs did not have and do not have actual knowledge of the specifics of the defendants’ decisionmaking process with respect to the plan “because this information is solely within the possession of the defendants prior to discovery.” The plaintiffs say they make inferences based on factors brought up in the lawsuit.

Other courts have failed to find that participants have standing to sue over investments in which they did not invest. The complaint against BHSF notes that each of the plaintiffs at some point invested in the options that are subject to the lawsuit.

Some courts have refused to decide early in lawsuit proceedings whether passive and active funds are proper comparators in excessive fee lawsuits. However, in a lawsuit against Salesforce, a federal district court said, “Passively managed funds … ordinarily cannot serve as meaningful benchmarks for actively managed funds.” The BHSF lawsuit overcomes this issue by comparing funds in the plan with active funds which it says are similar and charge lower fees.

Among other things, the lawsuit seeks an order compelling the defendants to make good to the plan all losses resulting from the alleged breaches of their fiduciary duties.

BHSF did not respond to a request for comment about the suit.

Snappy Kraken Launches ‘Convos’ Texting Service

The new solution puts instant text-based communications at an adviser’s fingertips through a desktop application.

The financial services marketing company Snappy Kraken has announced the launch of a new solution called Convos, which creates an opportunity for advisers to exchange timely and compliant text messages with their clients.

In launching Convos, Snappy Kraken cites internal survey data that suggests text messages have a six times higher open rate compared with marketing emails—with significantly shorter waiting-to-open times. To harness this, the firm says, Convos “puts instantaneous communications at an adviser’s fingertips through a desktop app with an intuitive dashboard that is as easy to use as iMessage.”

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Notably, Convos integrates into major customer relationship management platforms, including Salesforce, WealthBox and Redtail Technology.

“People want to deepen existing relationships and communicate in real-time, so our Convos app allows for that personalization, and for people to receive their messaging on the device that is practically glued to their hand,” says Robert Sofia, founder and chief executive officer at Snappy Kraken. “We all know from personal experience that when we get a text message our eyes immediately veer to our cellphone. Snappy Kraken’s Convos tool takes advantage of this powerful opportunity to connect with, engage and retain clients.”

Through the service, advisers can send messages from either their existing office phone number or create a new phone number. These messages are then sent either to a specific client or broadcast a message out to a larger group.

Messages are Financial Industry Regulatory Authority (FINRA) reviewed in advance to ensure compliance. Additionally, for broker/dealer (B/D) partners, Convos integrates with MyRepChat to make compliance easier.

Snappy Kraken says it will create new and engaging text messaging marketing content each month to keep conversations fresh, and the “Leads Never Cold” feature automatically keeps conversations going with a client to help drive engagement and retention. The pre-generated content includes general conversation starters and specific financial-related information. Financial advisers can set up appointments via text message, and there is also a widget that can be placed on advisers’ websites to direct clients to Convos.

Pricing for Convos starts at $19 a month with an additional 10 cents per outbound message, while received messages are free.

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