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Northwestern Mutual Plans to Ramp up Adviser Recruitment Effort
Northwestern Mutual said it had a “record-setting” year in 2009, recruiting 10% more financial professionals than in 2008.
“There’s a high-demand for trained financial professionals and our forecasts show that this demand will continue to climb in the foreseeable future,” said Michael Van Grinsven, Northwestern Mutual field recruitment director, in a news release. “With all the market uncertainty and confusing options, people are seeking guidance and clarity in their long-term planning.”
Northwestern Mutual is using the social-networking site Facebook to reach young professionals and college students. The firm plans to launch a Facebook application called “Dress to Impress,” which lets users rate peoples’ style as “career-makers” or “deal-breakers.” The point is to demonstrate that “the market for today’s top careers is very competitive,” the firm said.
More information about careers at Northwestern Mutual is available at www.northwesternmutual.com/career-opportunities
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